Never Lose an Inquiring Athlete While You're on the Floor.
AllSportsCRM is the front-desk layer that answers parents in 30 seconds, captures player goals before booking, and hands every inquiry to the right coach - without replacing your scheduling or billing software.
No forced migration. No complicated setup. It runs quietly in front of the software you already use.
Stop Sending Cold Traffic to an Empty Calendar.
A booking link only works on parents who are ready to book today.
Everyone else closes the tab, and you never knew they were there — no name, no number, no second chance.
AllSportsCRM puts a 30-second athlete intake in front of your calendar. The parent reaches your booking page with their details already captured — and if they do not finish, the follow-up does it for you.
Intake First, Not Last
A 30-second athlete form sits in front of your calendar: sport, age, goals. You have the lead before they decide anything.
Answered in 30 Seconds
An automatic reply goes out while you are still in the cages, so no parent waits for the end of your session.
Handed to the Right Coach
Every inquiry lands on a board your instructors can work, assigned to a name rather than left in a shared inbox.
Your Entire Lead Journey. One Clear Workflow.
Capture
Every inquiry goes into one place.
Respond
Get the right inquiry to the right team member while interest is high.
Follow Up
Keep conversations moving with organized tasks and reminders.
Trial
Track evaluations, trial classes, lessons, and other introductory opportunities.
Enroll
Know which prospects are ready to become customers.
Re-Engage
Reconnect with past and inactive customers through targeted campaigns.
“Hi! Do you have space in the 4pm soccer class?”
“We do! Would you like to book a trial?”
“What's the pricing for private lessons?”
Your Social Inbox Just Became Your Sales Inbox.
Parents already use Instagram and Facebook to ask about programs, availability, pricing, and trials.
Your team shouldn't have to jump between social apps and a separate CRM.
AllSportsCRM connects those conversations to your front desk — so a message can become a lead, a lead can be assigned, and a follow-up can be scheduled without losing the context.
- Assign social leads to specific team members
- Schedule follow-up tasks automatically
- Keep the full conversation history with the lead
Built Around the Way Sports Businesses Sell.
General-purpose CRMs weren't designed around trials, programs, teams, and seasonal enrollment. AllSportsCRM is.
Lead Pipeline
See exactly where every prospect stands — from new inquiry to enrolled customer.
Trial & Evaluation Tracking
Keep trial opportunities visible and make sure promising prospects don't get lost.
Family & Contact Profiles
Keep parent, athlete, and customer information organized in one place.
Team Permissions
Give coaches, sales staff, and administrators access to the information they actually need.
Seasonal Campaigns
Promote camps, tryouts, new programs, early-bird offers, and re-enrollment campaigns.
Email & SMS
Reach prospects and existing customers with targeted messages and follow-ups.
Keep the Systems You Already Use.
You don't need to replace your scheduling, billing, or other business software to answer parents faster.
AllSportsCRM works alongside the tools you already use, giving your facility a dedicated front desk for capturing inquiries, answering them fast, and getting them to a coach.
Keep your existing systems.
Answer parents faster.
Five Tools, One Front Desk.
Stop paying across five disconnected subscriptions just to answer a parent.
Instead of Jotform / Typeform
Athlete intake built for sports - sport, age, goals, even a highlight video.
Instead of ActiveCampaign / Mailchimp
30-second automated replies and timed follow-up, written for parents.
Instead of A desktop CRM
A coach-ready board you can work between sessions.
Instead of Zapier
Intake, replies and hand-off in one system - no middleware to maintain.
Instead of An IT setup for email
Verified sending from your own domain. One click, no DNS records.
Turn Your Existing Customer List Into Your Next Growth Opportunity.
Your database isn't just a list of past customers.
It's an opportunity to fill programs, bring customers back, and promote what comes next.
One customer database. More opportunities to grow.
Fill the next season before it starts.
Get camps in front of the right families.
Give warm prospects a reason to come in.
Keep current customers rolling into the next term.
Start every new customer relationship strong.
Reconnect with customers who drifted away.
Everything a Front Desk Does.
Eight tools built around one job: turning an inquiry into an enrolled athlete. Tap through and see how each one works.
Dashboard
See new inquiries, active opportunities, and leads that need attention — the moment you log in.
- New inquiries surfaced at the top
- Open opportunities by stage and value
- Leads going cold flagged automatically
Built for Sports Businesses That Teach, Train & Develop Talent.
Whether you run a single academy, multiple programs, or several locations, AllSportsCRM answers every parent and hands them to the right coach from one place.
Every inquiry is an athlete waiting to start.
Sports Academies
Travel & Club Teams
Performance Centers
Swim Schools
Martial Arts Academies
Training & Instruction Businesses
Your Programs Are Ready. Your Front Desk Should Be Too.
You work hard to bring people through the door.
Don't let the next enrollment get lost in an inbox.
No forced migration. No complicated setup. No need to replace the systems you already use.
Frequently Asked Questions
Everything you need to know about getting started with AllSportsCRM.
No. It operates as a parallel front desk directly in front of Upper Hand, Mindbody, EZFacility, Pike13, and others. You keep your current calendar, point-of-sale, and merchant processor completely untouched.